Though we’ve focused largely on outside-the-box professional development ideas in our series in investing within this month, internal investment doesn’t begin and end there. Developing a positive, enriching company culture is another key piece of the puzzle. Company culture is defined by intangibles, and employee perks are one contributing factor. There are a variety of ways to offer benefits, and some of them are more unconventional than others. Health insurance and retirement funds are expected, but fun perks have become increasingly common. They differ at every company, but in many cases, they’ve become a key selling point for potential employees and top talent. Those things define what it’s like to be an employee on a day-to-day basis, and over time, they help define internal culture and create a positive place for people to spend the majority of their waking hours.
While traditional benefits are still valued, companies who offer unconventional perks get a lot of attention. Some allow telecommuting or flexible schedules, and others have creativity rooms, relaxed wardrobe expectations or free snacks and drinks. Many others offer health and wellness assistance, like Buffer, who provides each employee with a Jawbone UP. Little things make a surprising difference. Chances are, you can find ways to add a little fun to employees’ lives, even if resources are limited. Making Friday a jeans day or allowing long lunches during the US World Cup game are small examples. Don’t be afraid to get creative!
At Movéo, we’ve recently formed a new Culture Committee to help identify what employees want and how we can improve their daily lives. The group organizes events and outings like our recent Cinco de Mayo gathering, establishes and upholds traditions and collects employee suggestions for improving communication and collaboration. So far, it’s been a great success.
This week, why not brainstorm small perks that your company can add to daily life? Choose things that fit your own internal brand, and don’t be afraid to have fun while you’re at it.
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