As a company, it’s important to know what others are saying about your brand. Thankfully, there are tools to help us keep track of what is being said and who is saying it. Here are three tools to help discover these online conversations:
socialmention
This site allows you to create alerts, just like Google Alerts. You’ll receive e-mails of the latest mentions of your company on blogs, bookmarks, comments, images, events, news, videos, audio and Q&A.
TweetDeck
Download TweetDeck and you can keep track and organize conversation on Twitter and Facebook that involve your brand. You can also save searches and see who is replying to your Tweets. Best of all, it’s all in one window that you can customize.
Keotag
Search for tags that mention your brand (or any keyword). It’s simple to use – just type in the keyword you’d like to search and then click on the engine you’d like to search through. There are a number of engines available including Technorati, MSN, Digg, Reddit, Yahoo! and YouTube.
Know of any others? Feel free to mention them in the comments.